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Purpose-driven brands and professionals are more likely to influence. Be one.

OUR MISSION

We help leaders, brands, and PR professionals master how to tell purpose-driven stories through ethical, impactful comms practices - all while fostering sustainable business growth.

Through carefully curated tools and guidance, we equip you with proven, meaningful, and value-add communications tactics and approaches that serve both businesses and societies alike.

SERVICES

We offer a holistic ecosystem of services that help mission-driven brands, leaders, and professionals communicate with influence and make an impact.

Shaimaa El Nazer

Founder and Executive Director of The Conscious Comms Collective

Communications expert, executive profiling coach, purpose consulting enthusiast, mentor, and writer with 15 years of experience in MENA across diverse sectors.  

Shaimaa helps leaders, brands, and aspiring professionals communicate authentically and powerfully - yes, this duo exists!

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MEET THE FOUNDER

BRANDS OUR TEAM SUPPORTED

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"Having Shaimaa as a mentor felt like having my own personal Board of Directors. She wasn’t just a leader—she was a builder, dedicated to nurturing self-awareness, confidence, and resilience in everyone around her.

She didn’t aim to mold us into copies of herself; instead, she guided each of us to recognize and embrace our unique strengths and talents, always with a gentle hand."

 

Passant Hamdi, Manager at Burson

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MENTORSHIP TESTIMONIALS

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LET'S TALK

Abu Dhabi, United Arab Emirates

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